Macaroni KID Modesto is THE go-to family resource to reach Modesto families.
Macaroni KID Modesto is THE trusted local resource for families looking for family fun in the Modesto region. That makes Macaroni KID Modesto the best outlet for you to spread the message about your business, organization, or event.
We can help you build brand recognition, promote a special event, increase traffic on slow days, launch a new product, service, or location, or share your expertise with our Modesto community.
We love using Macaroni KID Modesto as a platform to promote Modesto and its local businesses and organizations!
Macaroni KID Modesto Media Kit/Presentation by Xochitl Loza
Why choose Macaroni KID Modesto as the place to spend your marketing dollars?
1. We can help you reach thousands of Modesto parents and families each week
Targeted marketing is the best marketing.
Macaroni KID Modesto is the largest parent-focused online media resource in Modesto. Each week we send an email newsletter to our 2100+ subscribers. Newsletters include local family-friendly happenings, events, and activities, along with information about the local businesses families are looking for.
2. Our unique expertise
Not only do we have an excellent connection with local readers, but we work hard to build relationships with all members of the community. As a local parent who is deeply involved in the community, I bring a unique perspective to marketing your business. My firsthand experience and strong connections within our community give me an authentic understanding of what resonates with local families. I’m passionate about volunteering and supporting educators, which means I’m deeply attuned to the needs and interests of parents and community members.
This involvement allows me to create marketing strategies that truly connect with our audience, leveraging community insights and building trust. My genuine commitment to local causes ensures that your business will be portrayed in a positive light, fostering stronger relationships with potential customers. Let’s work together to highlight your business’s role in our community and make a meaningful impact.
3. Our readers
Macaroni KID Modesto readers are up on everything happening in our community. Their kids got their first library card at six. They show up (on time) for school concerts. They are soccer parents, working parents, and stay-at-home parents. They are passionate about supporting local businesses in our community. Macaroni KID readers are THE ideal audience for local businesses that want to connect with moms and families in our area.
Advertising options
Please see examples below of what we have to offer.
- Coordinated Marketing Campaigns: These multi-pronged campaigns are an affordable and very effective way to reach local readers in many different ways.
- Share your business information, products and services in articles on our homepage and in our weekly newsletter.
- Build your brand recognition with a 24/7 website ad, which also appears in our weekly email newsletter.
- Share up-to-date news and info via our social media channels.
- Send a dedicated email focused on your business to our 2100+ subscribers.
- Small Business Campaigns: Website ad, business directory listing and a monthly social media post for as little as $75 per month. Your ad is shown 24/7 on our website and linked to a full and descriptive business directory listing where you can include special offers for Macaroni Kid readers and links to your website, Facebook page and other social media. This is a great option if you'd like to get your business consistently in front of readers but may not have specific news or expertise to share in articles or email blasts, or if you have a limited marketing budget.
- Event Promotion: Do you have a special community event coming? Contact us at least three weeks in advance and we can coordinate a widespread event promotion campaign that includes social media, articles, dedicated email blast and more.
- Product, Show, Restaurant and Business Reviews: Local parents appreciate learning from each other about great businesses and products. As parents and influencers, we love to get out in the community and experience new products and services and share all the good things we learn. Barters are welcome, and we'll share our experiences in articles and pictures that local readers really enjoy.
- Giveaways: Our readers LOVE giveaways, and it's a great way to promote your product or service! Please note that we do have restrictions and requirements for giveaways -- we'd be happy to share the details.
See examples below. Contact us today for pricing by filling out the form below or emailing xochitl@macaronikid.com
Advertising options and examples of ads:
Display ads:
Display ads on Macaroni KID are targeted, no-waste marketing for your local business. Ads are seen on the website and in the weekly email newsletter, and are visible on both mobile and desktop. No matter what page our reader clicks on, your ad will be visually placed for the reader to see and take action.
Leaderboard and Sidebar ad sample:
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Sponsored article:
Sponsored articles are an easy, cost-effective way to reach your target audience. The article is sent to our readers' inboxes in the week's e-newsletter, published to our homepage for one full week, and lives on the website indefinitely.
Featured guides:
Macaroni KID Modesto runs several advertising guides throughout the year that are extremely popular with our readers! They include listings and information about Modesto businesses or organizations.
Dedicated e-blast:
An e-blast is an email dedicated solely to your business, organization, or event. It can be sent on the date and time of your choice to our entire subscription list of more than 2100+ Modesto families.
Example:
Business directory listing:
Macaroni KID readers look to the business directory to find the local businesses their families need. Going above and beyond that, listing your business in the Macaroni KID Modesto. Business Directory plays an important role in your website's SEO. The more sites that link back to yours, the higher search engines rank your website.
Business directory listing example:
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Calendar listings:
It is always free to list your FREE or LOW-COST family-friendly events in the Macaroni KID Modesto calendar. Events must take place within our territory of Modesto or closely surrounding areas.
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Let's get started!
How can we help you reach your goals?
Fill out the form below or email publisher Xochitl today so Macaroni KID Modesto can reach out to you with a personalized marketing plan of how we can help you achieve your goal of reaching Modesto families.
When visiting events and local businesses, be sure to tell them Macaroni KID Modesto sent you... and don't forget to tell all your friends!
Macaroni KID is a free local calendar, weekly newsletter and website focused on family-friendly events and information for the Modesto area. We gather all the local family-friendly events and activities we can find and add useful information about classes, family-focused businesses, book and product reviews, recipes, crafts, school and camp guides and more! Subscribe so you don't miss out on any of the fun!
